HHugo Business SchoolFor South Australia
Course 9

Sales without Sleaze

Question, assessment and final assessment content for the Sales Without Sleaze static course.

24 ModulesPass Mark 80%Certificate Available
Learning Outcomes

What this course helps you do

You will be able to understand and apply the course ideas across modules including Sales is service, not pressure; Courage, care and commercial confidence; The right customer is not everyone; Prospecting with dignity; Discovery conversations; Qualification, fit and mutual value; Communicating value clearly; Price conversations without apology.

Modules

Course structure

M1

Sales Is Service, Not Pressure

20 to 30 min | Part 1: The ethics and identity of the seller

M2

Courage, Care and Commercial Confidence

20 to 30 min | Part 1: The ethics and identity of the seller

M3

The Right Customer Is Not Everyone

20 to 30 min | Part 2: Finding and understanding the right people

M4

Prospecting with Dignity

20 to 30 min | Part 2: Finding and understanding the right people

M5

Discovery Conversations

20 to 30 min | Part 2: Finding and understanding the right people

M6

Qualification, Fit and Mutual Value

20 to 30 min | Part 2: Finding and understanding the right people

M7

Communicating Value Clearly

20 to 30 min | Part 3: Communicating value and handling hesitation

M8

Price Conversations without Apology

20 to 30 min | Part 3: Communicating value and handling hesitation

M9

Objections Are Data

20 to 30 min | Part 3: Communicating value and handling hesitation

M10

Proposals That Make Decisions Easier

20 to 30 min | Part 4: Proposals, negotiation and closing

M11

Follow Up without Pestering

20 to 30 min | Part 4: Proposals, negotiation and closing

M12

Negotiation as Mutual Design

20 to 30 min | Part 4: Proposals, negotiation and closing

M13

Closing Appropriate Deals

20 to 30 min | Part 4: Proposals, negotiation and closing

M14

The Sale Begins After the Sale

20 to 30 min | Part 5: Customer care, account growth and long-term trust

M15

Account Management and Relationship Depth

20 to 30 min | Part 5: Customer care, account growth and long-term trust

M16

Pipeline, CRM and Sales Metrics

20 to 30 min | Part 6: Sales systems and sector practice

M17

Business-To-Business and Enterprise Sales

20 to 30 min | Part 6: Sales systems and sector practice

M18

Selling to Government and Institutions in South Australia

20 to 30 min | Part 6: Sales systems and sector practice

M19

Retail, Hospitality, Tourism and Event Sales

20 to 30 min | Part 6: Sales systems and sector practice

M20

Selling Expertise, Services and Consulting

20 to 30 min | Part 6: Sales systems and sector practice

M21

Selling in Sensitive and High-Trust Contexts

20 to 30 min | Part 6: Sales systems and sector practice

M22

Building Your Ethical Sales Notebook

20 to 30 min | Part 7: Integration and capstone

M23

Sales Leadership, Resilience and Standards

20 to 30 min | Part 7: Integration and capstone

M24

The Final Sales Conversation

20 to 30 min | Part 7: Integration and capstone