HHugo Business SchoolFor South Australia
Course 34

Creative Commerce: Media, Story and Cultural Enterprise

Build practical capability in Creative Commerce: Media, Story and Cultural Enterprise through applied modules on Creative Commerce Foundations, South Australia as Creative Launchpad, Culture, Country and Responsibility, with knowledge checks, a final assessment and My Business Builder Notebook work.

12 ModulesPass Mark 80%Certificate Available
Learning Outcomes

What this course helps you do

You will be able to understand and apply the course ideas across modules including Creative Commerce Foundations; South Australia as Creative Launchpad; Culture, Country and Responsibility; Audience, Fandom and Demand; Business Models, Revenue Stacks and Funding; Story, Brand and Public Communication; Media Ventures, Creators and Content Studios; Screen, Games, Interactive Worlds and Design.

Modules

Course structure

M1

Creative Commerce Foundations

25 min | Source course module

M2

South Australia as Creative Launchpad

25 min | Source course module

M3

Culture, Country and Responsibility

30 min | Source course module

M4

Audience, Fandom and Demand

25 min | Source course module

M5

Business Models, Revenue Stacks and Funding

30 min | Source course module

M6

Story, Brand and Public Communication

25 min | Source course module

M7

Media Ventures, Creators and Content Studios

30 min | Source course module

M8

Screen, Games, Interactive Worlds and Design

30 min | Source course module

M9

IP, Rights, Licensing and Contracts

35 min | Source course module

M10

Distribution, Platforms, Marketing and Metrics

30 min | Source course module

M11

Partnerships, Events and Creative Operations

35 min | Source course module

M12

Export, Sustainability and Market Story Review

35 min | Source course module